Studio
Built for operators, not slide decks
Elatosa Digital started in 2019 when two CRM operators tired of rebuilding the same onboarding flows for education brands in Gyeonggi-do. Today we are nine people who document triggers before templates and measure cohorts—not vanity opens.
We work with subscription brands, education teams, and SaaS operators who need stronger retention without hiring another full-time lifecycle hire.
Principles
Triggers before templates
We document events and suppressions first so creative work serves a measurable path.
Operators in the room
CRM staff review flows before launch—no surprise field requirements.
Honest measurement
We report limitations when data is thin instead of overstating lift.
Respect the inbox
Frequency caps and opt-down paths are default, not upsells.
Team
Minji Park
Lifecycle strategist
Designs trigger maps for subscription brands across education and SaaS.
Hyeon Lee
CRM operator
Builds and maintains send-ready journeys in HubSpot, Braze, and Customer.io.
Sora Kim
Copywriter
Writes modular email copy with accessibility and mobile scanning in mind.
Jun Han
Data analyst
Models cohort lift and designs tests with realistic sample sizes.
Eunbi Choi
Lifecycle strategist
Specializes in win-back and re-permission programs for lapsed segments.
Taeyang Yoon
CRM operator
Handles field mapping, imports, and QA before high-volume sends.
Nari Jeong
Copywriter
Develops editorial newsletter systems that coexist with automations.
Jiho Baek
Data analyst
Builds reporting views for repeat engagement and renewal windows.
Yerin Song
Lifecycle strategist
Leads discovery workshops and stakeholder alignment sessions.
Timeline
2019
Studio founded in Goyang
Started as a two-person consultancy focused on onboarding email for local education brands.
2022
Template cell system standardized
Launched modular template library adopted by six subscription clients.
2025
Nine-person lifecycle practice
Expanded analytics and CRM operations to support SaaS and media subscriptions.
